M-Social

Lighting the lights of hope together

In a world where thousands of people are fighting cancer every day, it is important to remember that even the smallest contribution can become part of something huge and meaningful. This idea was brought to life by the charity project "Give needles to the Christmas tree", created for the cancer foundation "Chemistry was, but we broke up."

This project is not just an interactive landing page created by the M-Social company team; it's an inspiring story about how kindness and mercy unite to achieve an important goal. The project demonstrates that every contribution matters and can bring all of us closer to a major victory over illness.

 

Why is this project unique?

 

Imagine: you visit the website and see an image of a New Year tree in front of you. But it's not just a picture — it's a symbol of hope and support that comes to life thanks to caring people. Each donation transforms into a bright fragment of the tree image, visualizing an individual's contribution to the common cause.

 

How was the idea implemented?

 

  • Upon visiting the landing page, the user filled out a donation form, providing their email and a wish.
  • They were then automatically redirected to the foundation's website to complete the donation.
  • Once the transfer was confirmed, the system recorded the donation and colored in a fragment of the tree image.

How does a person feel when they see a fragment of the tree image light up? They understand that their action isn't just a line in a report. It has become part of something bigger. Part of a hope that grows with each day.

 

The "Gift Needles to the Tree" project didn't just help raise funds and light up over 650 image fragments; it created an emotional connection between people. It reminded us that even the most modest contribution is important. That each of us can become part of a story that ends with victory over disease.

Cancer is not just a diagnosis. It's a challenge thrown at the lives of thousands of people. But when we unite, we become stronger.

The "Gift Needles to the Tree" project is not just a way to help. It's an opportunity to show that together we can achieve the impossible. It's proof that someone, somewhere, is not giving up. That someone believes in a better future. That someone is fighting.