How M-Social makes Field Marketing Transparent and Measurable

What can our system do?
- Create and manage surveys.
Want to know what people think about your product? Easy! You can add any question you wish.
- Audio in surveys.
Record customer responses. Sometimes the smile in a voice says more than a dozen completed forms.
- Manage teams and schedules.
No more: "Oops, I forgot!" The system will show the consultant when they are supposed to work.
- GPS and camera for remote monitoring.
"Don't forget to clock in/out for your shift — and off you go to our customers!"
- Product sample tracking.
Every sample is now accounted for. If a consultant tries to keep it for themselves — the system will notice. No more "lost" items.
- Integration with CRM and SAP.
All data is neatly filed into the right systems — like books on a shelf in perfect order.
- Passport data verification via IDX.
The system will kindly prompt: "There seems to be a slight inaccuracy here — let's double-check the data."
- Integration with the Federal Tax Service (FTS) for receipt verification.
Now you can find out if a store is fabricating receipts on the fly. The FTS approves.
- Online staff monitoring on a map.
"Maria: the system shows insufficient interaction density. Please increase the number of customer check-ins in the next hour."
- 10+ report types.
All information is presented in beautiful charts and clear tables. Now even the most complex report looks like a work of art.
Technologies
HTML/JS/CSS,
PHP,
Laravel,
AngularJS,
PostgreSQL
Result
The platform for automating field personnel work from M-Social allows you to:
- Reduce data collection time.
- Eliminate reporting errors.
- Create transparent field team operations.
- Maintain automated tracking of samples and promotional activities.
Thus:
- Clients receive honest surveys and samples.
- Managers get a complete picture of what's happening.
- Consultants — understand that
they are being monitoredthe work needs to be done well.